DMARC Deliverability for Curated Newsletter Digests
As a content curator, your daily or weekly digests are your product. Ensure these valuable newsletters from platforms like Revue or Curated consistently reach your subscribers' inboxes.
The problem
Content curators and aggregators spend significant effort compiling valuable daily or weekly digests using platforms like Revue (now Mailchimp), Curated, or custom tools. When these meticulously crafted newsletters, sent from a custom domain, consistently end up in spam folders due to DMARC authentication issues, it directly undermines your efforts. This leads to reduced readership, decreased engagement, and a diminished return on the time invested in content curation, directly impacting your growth and potential revenue.
The challenge lies in understanding and troubleshooting email deliverability for specialized curation platforms. DMARC aggregate reports, which contain the essential data for diagnosing authentication problems, are provided in a highly technical XML format that is virtually impossible for content curators to analyze manually. This lack of clear, actionable data prevents you from knowing if your email sending service is correctly aligning SPF and DKIM, leaving your valuable digests vulnerable to being blocked or marked as spam.
How Aligned solves it
Concrete example
Digest Domain: mycuratedlist.com
Sender: Mailchimp (Revue integration)
DMARC Status: PASS
Sender: Curated.co
DMARC Status: PASS
Sender: Unidentified Sending IP
DMARC Status: FAIL (Blocked by DMARC policy)