DMARC Monitoring for SaaS Onboarding Email Sequences
Your SaaS onboarding relies on welcome emails, verification links, and usage tips. You need to ensure these critical messages consistently reach new users' inboxes to drive activation and reduce churn.
The problem
New user onboarding in SaaS is heavily reliant on automated email sequences – welcome messages, verification links, and initial product usage guides. When these emails, often sent via Postmark or Customer.io, encounter DMARC alignment issues, they frequently land in spam folders or are blocked entirely. This directly correlates with low activation rates, increased support requests from confused users, and a significant drop-off in trial-to-paid conversions, costing your business revenue.
Product and growth teams spend considerable effort optimizing onboarding flows, yet deliverability problems due to DMARC misconfigurations often go unnoticed until activation metrics plummet. Manually sifting through DMARC XML reports to diagnose why Postmark isn't aligning for your domain's onboarding emails is a tedious, non-scalable process. This lack of clear, actionable insights makes it impossible to proactively address deliverability before it impacts your growth goals.
How Aligned solves it
Concrete example
{
"domain": "your-saas.com",
"sender": "postmarkapp.com",
"dmarc_status": "aligned",
"spf_pass": true,
"dkim_pass": true,
"email_count": 12345,
"report_date": "2023-10-27"
}